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The Manners and Etiquette of Da`wah
  Inviting Towards Allaah and the Qualities the Caller
Author: Shaikh Abdul-Aziz Bin Baz
Article ID : DAW010002  [34146]  
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And Allaah, the Exalted said about His Prophet Muhammad (.):

“0 Muhammad () for if you had been stern and fierce of heart they would have dispersed from about you.” (3 : 159)

From the above facts it is clear that a person, who nvites people to the way of Allaah, should be full of wisdom and insight. His attitude should not be harsh and his mode without unnecessary haste, in fact it should be the way of the wise - that is, he should clearly explain his mission with the help of verses of the Noble Qur’aan and the hadeeth of the Prophet Muhammad () in a clear cut argument. As far as the missionary work is to be carried out in the way of the ignorants, there is no use but on the contrary there is loss in it the details of which,

Insha’Allaah, shall be discussed in the forthcoming pages under the heading, the moral qualities of the preachers. The Call with ignorance means that something has been attributed to Allaah without proper knowledge. Similarly the call will be based on ignorance if it is carried out by force and harsh attitude. The proper way is which has been enjoined by Almighty Allaah :

“Call unto the way of the Lord with wisdom and fair exhortation, and reason with them in the better way.” (16 : 125)

But when a person who is invited towards the way of Allaah is determined to demonstrate sancour, foul means and enmity, there is no harm if he is paid in the same coins as Almighty Allaah said:

“0 Prophet ! Strive against the disbelievers and the hypocrites, Be harsh with them ! Their ultimate abode is Hell, a hopeless journey's end.” (9 : 73)

And at another place it is said:

“And argue not with the people of the scripture, unless it be in (a way) that is better save with such of them as do wrong.” (29 : 46)


What is the message to which the people are called. Its elucidation and explanation is necessary for those who wish to invite the persons to the way of Allaah - the way which been explained by the Prophets of Allaah. (A.S.). It is the invitation to the people to follow the straight path as enjoined by Allaah, the Supreme. It is Islaam ,it is the call to the Deen (True Religion). This is the subject matter of the invitation.The Qur’aan calls it the way of Allaah:

“Call unto the way of thy Lord...” (16 : 125)

So the way of Allaah is the straight path, Deen of Allaah --- which was brought by the Prophet of Allaah, Muhammad (). It is necessary to call the people to this particular way of life only and not towards a particular school of religion or to the thought or opinion of a particular person. It is to call towards the True Religion sent by Allaah - the straight path with which the Messenger and Beloved of Allaah, Muhammad () had been sent into this world and for which the Qur’aan and the Sunnah stand testimony. Along with this call to the people, the true belief and view-point is necessary i.e., sincere and complete faith in Allaah and worshipping Him with the staunch belief in the tawheed of Allaah. Belief in the Hereafter and all the Messengers of Allaah (A.S) and belief in everything that has been told by the Prophet of Allaah, Muhammd () This is the basis and cornerstone of the straight path called Siraat-ul-Mustaqeem. In fact, the people are to be invited to declare and testify that there is none else worthy of worship except Allaah and Prophet Muhammad () is His Messenger.

     Page 11 of 19
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